Fundação Dom Cabral (FDC): Intrapreneurship, entrepreneurship and innovation
We have been working for the past two years to deliver an innovation and entrepreneurship programme for business executives linked to the highly regarded Brazilian business school, Fundação Dom Cabral, as part of their 'Specialisation in Management' diploma. Sessions comprised of interactive teaching elements, guest speakers and group work to gain practical experience, as well as time for exploration, experimentation and reflection. Action-learning sessions of the programme involved short, fast-paced group presentations of new entrepreneurial business idea formed with an award for the best commercial opportunity. In addition to class-based activities, participants on the programme were invited to visit and develop ties with Silicon Fen, Cambridge's cluster of entrepreneurial companies, further equipping them with the framework, skills and knowledge to enhance their own enterprises back at home.
The ability to understand the global environment and to establish relationships with different cultures has become a mandatory requirement on the development agenda of executives. The collaboration between FDC and Cambridge Judge Business School is especially appropriate and relevant in this context.
Deusto Business School Master in Business Innovation - Cambridge Programme
For four years we have collaborated with Deusto School of Business on their Master in Business Innovation (MBI) programme. Participants of the MBI are post-experience professionals: managers, entrepreneurs and consultants. The week in Cambridge is focused upon achieving a deeper understanding of entrepreneurial mind-sets and behaviours. Taught through an overview of theory and practice, case illustrations, and field visits with group presentation to present findings twice during the week. The intention is to give both 'the cold and the hot' aspect of entrepreneurship, defined as not only as start-ups but also as a phenomenon that is often called 'intrapreneurship'. The key outcome for participants is to leave the programme with strongly raised self-awareness of their own motivation for entrepreneurship. In addition to the acquired knowledge participants will also be able to grasp the mind-sets of entrepreneurs and have a chance to put it into practice. They met entrepreneurs, were inspired by faculty and learned some new methods to use in their work.
Very effective lecturers who could deal properly and balance the dichotomy between theory and practice. High friendly staff and perfect environment for developing an innovative approach to entrepreneurship.