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The New Leadership

The New Leadership


Increase your personal effectiveness as a leader.

These three days will explore your own leadership style and help you better understand how you can apply it most effectively within your organisation. This initial reflective stage is an essential starting point in designing your personal leadership strategy for future success.

The module is your fundamental preparation and introduction to the other components within the New Leadership Certificate of Achievement. You will embark on a journey where we will explore the need to critically analyse and assess the demands and needs of the business world when it comes down to leading your own purpose, team and contribution to the organisation's welfare. Our goal is to help you understand the need for a deeper level of leadership engagement and to feel motivated and empowered to master this skill in the future.

Watch our interview with Academic Programme Director Professor David De Cremer:

Harvard Business Review recently published an interesting related article, co-written by Professor David De Cremer, which gives an illustration of work motivation and building cultures. Read the article

This programme can be taken on its own or together with three others as a consolidated series. On completion of all four programmes, participants receive the Cambridge Judge Business School New Leadership Certificate of Achievement.


In this three-day module you will learn more about:

  • The need for a changed view on leadership and how to approach it in relation to changing situations
  • How to lead by being aware of your inner direction and how to translate this into a vision
  • How to create a collaborative climate where team and organisational members embrace and support change
  • How to navigate an effective leadership strategy in which you doing less leads others to perform better

Related publications

De Cremer, D. (2014) "In the globalisation of work human irrationalities matter." The Economist Intelligence Unit (forthcoming)

De Cremer, D. and Zhang, J. (2014) "A dilemma for China's business schools: should schools become locally reactive or globally proactive?" Financial Times, 12 October 2014

De Cremer, D. (2013) The proactive leader: how to overcome procrastination and be a bold decision-maker. Houndsmill: Palgrave Macmillan. Read interviews by Professor De Cremer about the book in the Business Standard and CBS News.

De Cremer, D. (2012) "Chinese business schools face a crucial but difficult task." Financial Times, 1 October 2012

De Cremer, D. (2012) "Leaders need a lesson in crisis management." Financial Times, 23 January 2012

De Cremer, D. (2011) "Experience needs to be blended with theory." Financial Times, 16 May 2011


Learn a new way to approach your own personal leadership style

You will learn from outstanding professors of Cambridge Judge Business School who have acquired significant academic and practitioner based experience from across the globe. This international perspective will be further enhanced by the global nature of the senior peer group attending the programme.

As a result of attending this module, you will have an increased knowledge of how to:

  • Better understand your personal drivers and values
  • Adapt your leadership strategy to changing situations
  • Create a more collaborative organisational climate

This programme counts as one course for those completing the Cambridge Judge Business School General Management Certificate of Achievement or Cambridge Judge Business School New Leadership Certificate of Achievement. On completing either the GMCA or NCLA you will be eligible to become an associate member of Cambridge Judge Business School's global network of graduates and business-focused University of Cambridge alumni, faculty and staff.

Who should attend

  • Those with a minimum of five years' professional experience
  • Mid-career professionals - across all kind of industries - who are confronted with the challenge to develop their own leadership profile and thus aspire to grow in their leadership role by articulating a clear vision and values framework that can guide others in their development towards the benefit of the team and organisation
  • Professionals operating at team, divisional, business unit and middle management levels interested in deepening further their insights in the latest thinking and execution of effective leadership approaches and strategies




Faculty & speakers

David De Cremer

David De Cremer

KPMG Professor of Management Studies

PhD (University of Southampton)

View profile

Dates & fees

Dates Duration Fees *
6-8 June 2018 3 days £2,995 + VAT

VAT is charged at the prevailing rate, which is currently 20%; e.g. £2,995 + 20% = £3,594

* Fees include instruction, materials, lunch and breaks. Preferential rates may be available for groups, University of Cambridge alumni and members of the School's Alumni Association. Please note prices pre-registration are subject to change.

This programme forms part of the Cambridge Judge Business School New Leadership Certificate of Achievement. For participants completing the four programmes required, the overall fee is £8,500 + VAT.

On completing the NCLA you will be eligible to become an associate member of Cambridge Judge Business School's global network of graduates and business-focused University of Cambridge alumni, faculty and staff.

For information regarding payment terms, cancellation rights, transfer policies and fees, please see our terms & conditions documents:

Terms & Conditions for Self-funded Applicants (pdf, 233KB) (updated 31 January 2018)
Terms & Conditions for Organisation-funded Applicants (pdf, 250KB) (updated 31 January 2018)

Registration closes at midday two working days before the programme start date.

Participants are expected to attend the full programme.

David [De Cremer, the Programme Director] is very passionate and knowledgeable about the subject and the trust and rapport in the group enabled good discussions. Having a personal statement to take away is also a great thing to have as a commitment (visually) and reflection.
James Crawford, Senior Technical Product Manager, Ordnance Survey
James Crawford
The skills and theories I have learned are valuable not only in my professional setting but also in my personal and social environment. The techniques are practical and can be implemented immediately regardless of position within one’s organisation.
Navdeep Kahlon, Innovation Project Manager, Cadent Gas
Navdeep Kahlon

If you have any questions or would like to have a chat about this programme and how it could benefit you or your organisation, please get in touch with the programme advisor:

Jasmin Abdel-Moneim

Sales & Business Development Manager
Tel: +44 (0)1223 768071

Jasmin Abdel-Moneim

Version 2.1 (26 September 2017)

Book a place

You can register for this programme via our online system. Please note the registration form will open in a new tab/window.

When you register for this programme, please let us know if your organisation is paying for your placement or if you are applying as an individual.


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