Barclays Back to Business Programme

At times like these, being able to ‘see beyond’ a crisis is a valuable skill. It’s a huge challenge to maintain this positive vision of what we want the future to look like, when so much that we care about in the present is demanding our immediate attention or support. The Barclays Back to Business Programme is designed for small to medium-sized businesses to take a moment to pause and create a plan for how to build a better business post COVID-19.

Through this online programme, you will receive a toolkit to guide you through how to assess your business health today and identify alternative pathways to sustain or grow your business during the pandemic. In this programme, you’ll follow repeatable steps that you can use to analyse how your business is responding to changes in market conditions and identify how to use your strengths to harness opportunities.

What you’ll take away

By the end of the programme, you will be able to: 

  • Self-assess the health of your business in key areas of cash, profitability and management
  • Identify strategies for managing cashflow and debt during periods of low revenue 
  • Identify a distinctive path to sustain or grow your business during a crisis moment 
  • Recognise what capabilities, partners and assets are necessary to prepare your business for unforeseen challenges  
  • Use scenarios to assess how the COVID-19 pandemic might impact your business in future.

Programme details

  • Format: Online self-paced programme 
  • Learning time: Approximately 15 hours

Version 1 (27 May 2020)

Barclays logo

Register your interest

The Barclays Back to Business programme has finished as we plan our next phase to continue to serve business needs in these changing times. To register your interest for our next programme, please contact: backtobusiness@jbs.cam.ac.uk

Contact us

backtobusiness@jbs.cam.ac.uk

@CambridgeExecEd

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Cambridge Judge Business School,
University of Cambridge,
Trumpington Street, Cambridge,
CB2 1AG, UK

Tel +44 (0)1223 339700

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Registered address: The Old Schools,
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Cambridge Judge Business School,
University of Cambridge,
Trumpington Street, Cambridge, CB2 1AG, UK

Tel +44 (0)1223 339700

About this site

Privacy policy

Cookies

Accessibility

© University of Cambridge 2023