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The New York Times: Is Jugaad going global?

The word refers, literally, to a makeshift truck which my colleague Anand Giridharadas once memorably described as being “tossed together, saladlike, in the sheds of northern India, beyond regulators’ view… Jugaad has recently gained more attention in the West, thanks to the efforts of people like Navi Radjou, co-author of Jugaad Innovation, along with Professor Jaideep Prabhu at Cambridge Judge Business School, and Simone Ahuja, founder of Blood Orange Media…”

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