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Business Day: Market talk: How to win investors over

Investors may claim that they learn something more subtle than actual facts from the CEO’s tone or demeanour,” writes Dr Simon Taylor of the UK’s Judge Business School in a letter to the Financial Times…”But it’s unlikely. Perhaps those with advanced psychological training or with a background in the CIA or MI5 might be good at this, but the average investor or broking analyst…”

Read the full article [bdlive.co.za]