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The Huffington Post: Fashion: The beast that can’t be tamed


At a fashion and feminism lecture I attended a few weeks ago I felt both empowered, disillusioned and almost cheated. Had my whole adolescence been watched over and controlled by the bellowing, perfectly bespoke eye of a media empire; the fashion industry…Ben Barry at the Cambridge Judge Business School, undertook three years of cross-cultural research and found that when the consumer sees his or her beauty and appearance mirrored in advertising, they are 300 per cent more likely to purchase…”

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