Financial Times: How to ignite the creative spark

…Mark de Rond, a researcher at Cambridge university’s Judge Business School, examined a series of scientific breakthroughs – such as the discovery of penicillin, Viagra or DNA – and concluded that most emerged as a result of “controlled sloppiness” …

Dr Mark de Rond’s research cited by Gillian Tett in the Financial Times.

Read the full article [ft.com]