Business Because: Social media key to MBA carers as technology revolutionises networking

Social media technology has revolutionised networking, shifting the focus from cocktail party to Tweet, InMail and Like, writes Seb Murray in Business Because. Social media channels are vital not only to MBA students looking to boost their careers, but also to employers looking to hire best graduates. Philip Stiles, co-director of the Centre for International Human Resource Management at Cambridge Judge Business School, says data from social networks is important in recruitment: “The ability to look through large amounts of data and become better at predicting who will fit the firm best is impressive.”

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