skip to navigation skip to content
Search

In the media

 

Cambridge Business Magazine: How the West was won over to frugal innovation

Jaideep Prabhu, Jawaharlal Nehru Professor of Indian Business & Enterprise and Director of the Centre for India & Global Business at Cambridge Judge Business School, writes on frugal innovation and why this is becoming a global phenomenon.

Read the full article [edition.pagesuite-professional.co.uk]