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India Info Online: Frugal Innovation: How to do better with less


In the new book Frugal Innovation award-winning authors show how companies in the West are learning to do business faster, better and cheaper. The book is co-authored by Navi Radjou, Fellow in India & Global Business at Cambridge Judge Business School, and by Jaideep Prabhu, Jawaharlal Nehru Professor of Indian Business & Enterprise at Cambridge Judge.

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