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City AM: Genetics company CEO scoops everywoman start-up award

An interview with Jelena Aleksic, CEO and co-founder of GeneAdviser, who won the 2016 FDM Everywoman in Technology start-up founder award. Jelena talks about her venture, challenges in the genetic testing market, and women in technology. GeneAdviser is supported by the Accelerate Cambridge programme at Cambridge Judge Business School. (print only)