City AM: The social impact MBA watershed: What is driving tomorrow’s business leaders?

Neil Stott, Senior Faculty in Management Practice at Cambridge Judge Business School, comments on growing interest in social innovation among MBA students. “Five years ago, if I’d talked about social impact to a group of potential candidates, I would have got a polite silence. Now, I’m mobbed with interest – there’s a real hunger to find ways of doing things differently,” he said. Currently there are 35 MBA students out of 140 specialising in social innovation at Cambridge Judge. Later this year the School is launching a separate Masters in Social Innovation programme.

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