Rob Gray investigates how software and digital data can be used in HR, i.e. for screening job applications. The article mentions a study by Dr David Stillwell, University Lecturer in Big Data Analytics & Quantitative Social Science at Cambridge Judge. The study found that computer-based personality judgments are more accurate than those made by humans. David worked with colleagues to develop an app that collects data about people’s digital footprints on social media that can later be translated into detailed personality profiles.
Read the full article [hrmagazine.co.uk]
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Big Data Analytics
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