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The European Business Review: Why focus-based leadership is important to Huawei’s business strategy


David De Cremer, KPMG Professor of Management Studies at Cambridge Judge Business School, discusses the importance of strong leadership in organisations. The article co-authored with Jess Zhang, an associate researcher at Cambridge Judge, looks at the Chinese telecom giant Huawei – a company that “has made the concept of focus with a strong sense of determination a defining feature of their business strategies and leadership.”.

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