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The Huffington Post: Sharing personal values as basis for social entrepreneurship

Lara San Gil and Julie Kervadec, co-founders of AmaElla venture, write about how they came up with an idea for a start-up and why the social aspect is important to them. AmaElla, a new ethical lingerie brand offering stylish, organic cotton designs, is supported by the Cambridge Social Ventures programme at the Centre for Social Innovation, Cambridge Judge Business School.

Read the full article [huffingtonpost.com]