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The Irish Times: Hard skills get you hired, poor soft skills could get you fired


Mark de Rond, Professor of Organisational Ethnography at Cambridge Judge Business School, comments on high performance teams and hard and soft skills. Mark spent some living and training with the Cambridge Rowing team as part of his research. He says there “often needs to be some trade off between technical competence (hard skills) and social intelligence (soft skills) to get the best out of a team as a whole.”

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