Cambridge Business Magazine: Innovation goes far beyond technology

The word “innovation” is not only technology, but much more, says Stelios Kavadias, Margaret Thatcher Professor of Enterprise Studies in Innovation & Growth and Director of the Entrepreneurship Centre at Cambridge Judge: “It’s become the norm that we think about innovation as an ‘input’ with a high-tech ‘output’. But it’s much more than this, it’s related to new ideas and a new way of doing things.”

Read the full article [edition.pagesuite-professional.co.uk]