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The World Financial Review: What it takes for Chinese companies to succeed abroad

David De Cremer, KPMG Professor of Management Studies at Cambridge Judge Business School, discusses how Chinese telecom company Huawei has become truly international and successful. “Uplifted by the ambition of the government to make China great again (see the interesting parallel with the language used by the current US president), China’s largest companies have become more sophisticated in their international ambitions and explorations,” he writes.

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