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Associations Now: Preserving your organisational culture from a distance


Jennifer Howard-Grenville, Diageo Professor in Organisation Studies at Cambridge Judge Business School, comments on organisational culture when working remotely. Jennifer says leaders should remind their staff of the kind of culture they’d established before working from home became the new normal. “A manager might remind team members that they arrived at a certain approach because they are so skilled at drawing on multiple perspectives for input,” she says. “Laying bare this aspect of the cultural tool kit not only reminds people of its existence but also signals its value.”

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