Cambridge Independent: ‘West can learn from Chinese digital successes’, say Cambridge authors

Western companies can learn how to break free from “the user growth treadmill on which many Western digital businesses are caught” by adopting Chinese business models, says Professor Peter Williamson of Cambridge Judge Business School. “When compared to Silicon Valley’s supply-side innovation, China’s approach to innovation can look mundane, especially when new technologies are not involved. But the results that have been achieved speak for themselves,” the article concludes.

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