Dr Nektarios Oraiopoulos, University Lecturer in Operations Management at Cambridge Judge Business School, is quoted in the article. “Businesses and their leaders can use data to understand better, in an un-biased way, how they can create value for their customers,” he says. “This process enables companies to have a more focused version of the truth rooted in data, rather than having conflicting views and counterproductive arguments regarding what is good for the company.”
Read the full article [executivecourses.com]
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