Alpha Galileo: Data is never objective. Sometimes we must also give free rein to experience and intuition

 

A study by Matthew Jones, Professor of Information Systems at Cambridge Judge Business School, is mentioned in this article about data objectiveness.

Blind faith in data as a perfect reflection of reality is causing many businesses to make decisions on false premises, but Professor Jones has now published a scientific article demonstrating that data are never objective, the article says.

Read the full article [alphagalileo.org]