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China Daily: Shared passions can fire up trade links


A podcast from Chris Marquis, Professor of Chinese Management at Cambridge Judge Business School, interviewing Kenneth Wong of NavPac, is mentioned in this article about shared passions firing up trade links.

Whether it is the roar of a Harley-Davidson motorcycle, the aroma of fine wine or the thrill of sports, shared passions can help people find connections that transcend differences in language and culture, the article says.

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