In 2030: How Today’s Biggest Trends Will Collide and Reshape the Future of Everything, Mauro Guillen, Dean of Cambridge Judge Business School, underlines the importance of lateral thinking.
“The main message of the book is that you have to engage in lateral thinking because you have to be able to draw connections between things that may seem completely unrelated,” he explains.
“Once you dig into them, however, you begin to see how all of the different pieces interact, and you then realize that babies in China are connected to what’s happening in shopping malls in the United States.”
Read the full article [Forbes.com]
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