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Poets & Quants: The crystal ball: Business schools acknowledge challenges, put positive shine on 2022


Margaret O’Neill, Head of Careers at Cambridge Judge Business School, shares what 2022 might bring to business education. “2022 will continue to be unpredictable for business and the global economy, and wise leaders will be required to weather storms, sustain profits, innovate in new circumstances, and motivate workforces that continue to work remotely or in hybrid fashion. Leaders will therefore need to draw on their critical thinking skills to spot opportunities and analyse ideas they’ve not come across before, and for which there’s no existing pattern or framework,” she says.

“Business school students – these future leaders – will very soon go on to work on ideas and in roles that right now are just a glint in someone’s eye. That’s an exciting prospect. But for those of us specialising in careers, the challenge for us in 2022 is to keep track of these trends so we can prepare students as best we can for an uncertain future.” (subs)

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