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Cambridge Independent: Cambridge study highlights how social media turns values into negative traits


David Stillwell, Professor of Computational Social Science and Director of the Psychometrics Centre at Cambridge Judge Business School, speaks about the consequences of privileging hostile or negative content on social media.

“Even words connected to politics that seem to represent positive values – such as justice, democracy and equality – can actually result in negative sentiment because of the way those words are often used in tweets,” says David.

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