Cambridge Business Association (CBA) invite you to join them for their fourth webinar in a series of online events hosted by Guillermo Ramírez Sneberger (EMBA 2016). Guillermo will be joined by Cambridge Judge Faculty members Dr David Stillwell and Dr Nektarios Oraiopoulos.

In this webinar discussion will centre on Dr David Stillwell’s “Decision-Making Using Data: How communications tailored to someone’s personality increases key metrics such as clicks and purchases, and leads to more advertising return on investment” whilst Dr Nektarios Oraiopoulos will focus on “Machine Learning & Experimentation”.

This is the fourth of twelve online events CBA will be hosting throughout the summer months. These events will incorporate discussions around what is practical business, consisting of lectures from University of Cambridge professors and practitioners from renowned international companies sharing their expertise as senior leaders. There will also be chance to take part in workshops to incorporate and implement insights and ideas gained from debates in small groups of peers to your own particular reality.

Register for the webinar

Email Guillermo Ramírez Sneberger with any questions

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Online

(where applicable, further details sent upon registration)

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Date: 23 June 2021
Start Time: 17:00
End Time: 19:00

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Open to: All

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(where applicable, further details sent upon registration)

Event timings

Date: 23 June 2021
Start Time: 17:00
End Time: 19:00