John Chisholm, serial entrepreneur and author (chaired by Dr Chris Coleridge, Director of the Postgraduate Diploma in Entrepreneurship and Senior Faculty in Management Practice)
Please join serial entrepreneur, angel investor, and worldwide MIT Alumni Association president and chair emeritus, John Chisholm, for inspiring guidance and discussion on discovering, growing, scaling, and selling your ideal business. John will overview and share tips from his new book, Unleash Your Inner Company: Use Passion and Perseverance to Build Your Ideal Business.
Unleash Your Inner Company is your 10-step, no-fluff guide to discover, launch, and scale your ideal business. Author John Chisholm brings an insider’s view and distills three decades of successful, serial entrepreneurship in Silicon Valley into a no-nonsense, interactive lecture and book that anyone can follow and act on. There are many more unsatisfied customer needs in areas you are passionate about, and you have many more resources and advantages to start a company and make it a success, than you realise; Unleash Your Inner Company lets you see both clearly. Learn how different is better than better, what to look for in a co-founder, how to avoid competitors, how to innovate by combining things you already know in novel ways, when best to raise money, what you can learn from Apple, Google, Facebook, and Uber, and much more.
Learn how to:
Use positive feedback loops to build your passion, perseverance, teamwork, and relationships
Identify dozens of opportunities – unsatisfied customer needs – in areas you are passionate about
Innovate by mixing and matching things you already know
Avoid competitors and regulatory obstacles
Design your Minimum Viable Solution, price, and launch it
Scale up your startup into a global enterprise, if you wish.
John is CEO of San Francisco-based John Chisholm Ventures, is president and chair emeritus of the worldwide MIT Alumni Association, a trustee of MIT and of the Santa Fe Institute. He founded Decisive Technology (now part of Google), publisher of the first software to automate surveys online; CustomerSat (now part of Confirmit), a pioneer in enterprise feedback management; and co-founded Pyze, the mobile intelligence platform. He has invested in dozens of privately held companies and mentored thousands of entrepreneurs on five continents. A contributor to Forbes, he holds bachelors and masters degrees in EE/CS from MIT and an MBA from Harvard Business School.
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