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Jugaad Innovation

The Daily Star: Resilience S Asians’ survival instinct

Jaideep Prabhu, Jawaharlal Nehru Professor of Indian Business & Enterprise at Cambridge Judge, comments on how people in the South Asia region are coming up with creative solutions to do more with less and how companies in the region are…

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Indian Express: Smartphones and jugaad innovation: Inclusive growth in the palm of our hands

Jaideep Prabhu, Jawaharlal Nehru Professor of Indian Business & Enterprise at Cambridge Judge Business School, discusses how frugal innovation is boosting business, especially the telecommunications sector, in India. Ringing Bells recently launched a 3G smartphone in Delhi costing less than…

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Managing the future

Two Cambridge Judge academics included in Thinkers50 Radar list of future management gurus. Thinkers50, a global ranking of management thinkers, has included two Cambridge Judge Business School academics on its “Radar” list of 30 management thinkers most likely to shape…

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