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Lionel Paolella

Reputation spillover

Each law firm practice area affects reputation of other areas, shows Cambridge Judge research. The reputation of one practice area in a law firm carries over significantly to the reputation of that firm's other practices, according to research by Lionel…

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YouTube: Lionel Paolella, Category inferences & reputation spillovers in international legal services market

Dr Lionel Paolella, University Lecturer in Strategy & Organisation at Cambridge Judge Business School, delivers a paper on "Category inferences and reputation spillovers in international legal services market" at the Novak Druce Annual Conference on Professional Service Firms 2014, at…

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