PhD Candidate
BA (Rollins College), MPhil (University of Cambridge)
Year of entry: 2023
My research interests broadly lie in examining how consumers make decisions that maximise their own and society’s wellbeing. This includes topics related to ESG (Environmental, Social and Governance) issues such as sustainable consumption, prosocial/moral behaviour, and misinformation.
Research
Research topic
Essays on Prosocial Consumption
Research interests
Judgment and decision making; ESG; prosocial behaviour.
Pathway
Supervisor
Biography
Francisco is a PhD candidate in the Marketing subject group at Cambridge Judge Business School, generously supported by the El-Erian Institute of Behavioural Economics and Policy.
Before starting his PhD, Francisco earned an MPhil in Strategy, Marketing and Operations from Cambridge Judge Business School and a BA in International Business from Rollins College.