2022 news kpmg cambridge mba job placement platform wins digital future of work hackathon 883x432 1

KPMG and Cambridge MBA job placement platform wins Digital Future of Work hackathon

30 June 2022

The article at a glance

Job-placement platform The Good Tool Job, developed by a team including Cambridge MBA student Irufan Ahmed, takes top honours at an event at KPMG’s Ignition Centre.

Job-placement platform The Good Job Tool, developed by a team including Cambridge MBA student Irufan Ahmed, takes top honours at an event at KPMG’s Ignition Centre.

Job-placement platform The Good Job Tool, developed by a Cambridge MBA student at Cambridge Judge Business School and KPMG consultants, was named winner of the ‘Digital Future of Work’ hackathon at KPMG’s Ignition Centre in London, which involved judges from KPMG, Microsoft, BP plc and the University of Cambridge.

Irufan Ahmed.
Irufan Ahmed (MBA 2021)

The team, which included Cambridge MBA student Irufan Ahmed (MBA 2021) and consultants from KPMG, will receive investment and support from KPMG’s global innovation team to help develop and scale the idea. The Good Job Tool platform helps design roles which meet candidate expectations and takes into account the wider market and competitor offers.

The two-day hackathon focused on the United Nation’s Sustainable Development Goal of ‘Decent work and economic growth’, which promotes full and productive employment and sustained, inclusive economic growth. The event involved participants from around the world.

Roni Michael, Global Head of Innovation for KPMG International, said “the businesses of today are adapting the way they work to a completely new environment. The way we all work is changing – and so are the reasons why. We developed this hackathon because we saw it as a great opportunity to bring multi-disciplinary teams together to re-consider what work means to each of us, redefine it and see how we can get more out of it, as employees, as employers and as a society.”

Of the Good Job Tool platform, she says in a video posted by KPMG in announcing the hackathon results: “It gave a solution  into a problem that we all care about so much, It blew our mind. It’s just rethinking the whole recruiting process”.

Irufan says in the video: “As a team we listed down a number of bad experiences we’ve had in the past, and then how we can convert them into what a good job would look like”.