Assistant Research Professor
BBA (University of Hong Kong), PhD (Hong Kong University of Science and Technology)
My research focuses on understanding organisational behaviour in the context of technology integration at work, with particular emphasis on how perceptions of Artificial Intelligence shape individuals’ attitudes and behaviours within organisations, as well as the impact of emotional expression in virtual communication.

Professional experience
Dr Jungmin Choi is also an Assistant Research Professor of the Institute of Metabolic Science, School of Clinical Medicine, University of Cambridge.
In 2023 she took part in the Negotiation and Team Resources-International Association for Conflict Management Early Career Scholars Fellowship Program.
Publications
Selected publications
- Choi, J. and Kapadia, C. (2026) “Blinded by envy, protected by identification: how envy affects creative evaluation.” Journal of Creative Behavior, 60(3): e70125 (DOI: 10.1002/jocb.70125)
- Choi, J., Kim, Y.J., Lyu, P., Luan, Y.L. and Toh, S.M. (2026) “Public reactions to hospitals after adverse events involving AI.” npj Digital Public Health, 1: 17 (DOI: 10.1038/s44482-026-00021-x)
- Choi, J. and Chao, M.M. (2026) “For me or against me? Reactions to AI (vs. human) decisions that are favorable or unfavorable to the self and the role of fairness perception.” Personality and Social Psychology Bulletin (DOI: 10.1177/01461672241288338) (published online Oct 2024)
- Choi, J., Shim, S. and Kim, S. (2023) “The power of emojis: the impact of a leader’s use of positive emojis on members’ creativity during computer-mediated communications.” PLoS One, 18(5): e0285368 (DOI: 10.1371/journal.pone.0285368)
Awards and honours
- Director’s Collaborative Awards for IMS-MRL postdoctoral researchers, Institute of Metabolic Science, University of Cambridge, 2024, 2026
- Google Gemma 2 Academic Program GCP Credit Award, Google, 2024
- Winner, Three Minute Thesis (3MT®) Competition at the 35th Annual Convention of International Association for Conflict Management, International Association for Conflict Management, 2022
- Excellent Research Award, Hong Kong Research Grant Council, 2020
News and insights
Leadership and organisational behaviour
How different types of envy affect workplace ideas
Envy is a natural human emotion, but it can be harmful in the workplace. Research co-authored at Cambridge Judge Business School finds that in evaluating colleagues’ creative ideas, people can have benign envy or malicious envy – so managers need to understand this better to ensure that the most creative ideas are not stifled.


