Idea
Moon Lane Ink has grown out of Tales on Moon Lane, an award-winning children’s bookshop in London. Moon Lane Ink extends their focus into secondary education, utilising peer recommendation and student run popup bookshop enterprise days to promote business skills and reading for pleasure. They act as a bridge between schools and publishing to develop practical approaches to addressing the need for greater inclusivity in the UK publishing industry.
People
Tamara Macfarlane set up Tales on Moon Lane 14 years ago to promote reading for pleasure. She combines the shop, children’s literary festivals and educational support with being a children’s author. The Moon Lane team comes from across the world, combining educational expertise with unrivalled children’s book knowledge.
Impact
Moon Lane Ink believe that the lack of diversity in UK publishing is leading to a singular dominant voice in the cultural conversation, limiting empathy, understanding, integration and social mobility. They aim to address this by bridging the gap between schools and publishing in order to support students from a greater range of backgrounds into careers in publishing.
Get in touch
Moon Lane Ink would love to develop partnerships with any publishers, large or small, that are able to offer volunteers for popup bookshop enterprise days and/or are able to offer Year 10 work placements within their organisations. All media coverage and opportunities to promote reading for pleasure also gratefully received!
Tel: +44 (0)207 2745759
News about Moon Lane Ink
Four social entrepreneurs pioneering new approaches to mental health, wellbeing, employment training and publishing have been recognised with the 2022 Cambridge Social Innovation Prize, awarded by Trinity Hall, University of Cambridge, and the Cambridge Centre for Social Innovation at Cambridge Judge Business School.
Tales on Moon Lane, a London children’s bookstore supported by Cambridge Social Ventures at Cambridge Judge, wins Children's Bookseller of the Year award.