Dr george olcott1

Total recall: will Toyota’s longer term growth suffer?

2 December 2010

The article at a glance

Mechanics and engineering are Toyota’s traditional strengths but now it finds itself in the eye of a storm. Toyota President Akio Toyoda …

Category: Podcasts

Dr George OlcottMechanics and engineering are Toyota’s traditional strengths but now it finds itself in the eye of a storm. Toyota President Akio Toyoda has apologised for the recall of millions of cars across the world. Dr George Olcott, FME Teaching Fellow at Cambridge Judge Business School, says management can learn and move on into a new future if they identify and address the issues effectively now.

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