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Entrepreneurship centre takes its ‘beautiful game’ to Rio


Cambridge Judge Business School’s Centre for Entrepreneurial Learning (CfEL) event at Global Entrepreneurship Congress, 18-21 March 2013

Like football, entrepreneurship is an international language and understanding the rules can help achieve the goals. The Global Entrepreneurship Congress 2013 takes place in Rio from 18-21 March and the University of Cambridge Judge Business School’s Centre for Entrepreneurial Learning (CfEL) will be bringing its experiences, gained from the ‘Cambridge Phenomenon’ – the development of a vibrant cluster of universities, research institutes and high technology businesses.

Dr Joanna Mills, CfEL Programme Director for the Postgraduate Diploma in Entrepreneurship, comments that Cambridge innovation encompasses many things:

The rules for Association Football were first drawn up in Cambridge in 1848 and interestingly forbade ‘hacking’! Since then the modern game has gone global and the flair and style of international players such as the Brazilians has added an exciting dimension to the game. Sharing ideas and improving on them is key to successful entrepreneurship and creating an environment to facilitate this is one of the other contributions that Cambridge has made to the international community.”

Cambridge has developed a mature entrepreneurial ecosystem over the last 50 years and as a result there are many entrepreneurs at all stages. Dr Mills says:

We encourage the involvement of these entrepreneurial individuals as contributors to the Postgraduate Diploma in Entrepreneurship as they inspire, stimulate and challenge the students. The programme has been designed for entrepreneurs, by entrepreneurs.”

The 2013 Congress takes place from 18-21 March 2013 in Rio de Janeiro, Brazil. It is hosted by Global Entrepreneurship Week, the Kauffman Foundation and Endeavor Brazil and made possible by Dell and NYSE Euronext Foundation.

Speakers include Doug Rand, Senior Policy Advisor at the White House Office of Science and Technology Policy, and Esperanza Lasagabaster, Service Line Manager for Innovation & Entrepreneurship at the World Bank.

CfEL is hosting a fringe event, ‘Is entrepreneurship a contact sport?’, at 19:00-22:00 on 20 March 2013 at PUC University, Auditorio RDC, Predio Rio Data Centro, Rio de Janeiro, Brazil. Dhakshinamoorthy (Dash) Balakrishnan, a Postgraduate Diploma in Entrepreneurship alumnus, went on to establish, which has inspired over 1000 Malaysian entrepreneurs. He will be sharing his experiences at the CfEL fringe event.