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Allègre Hadida

Significance: Hollywood’s best supporting actors

Robert Bain writes about Hollywood movies and why it is so difficult to predict how they will perform at the box office. Allègre Hadida, University Senior Lecturer in Strategy at Cambridge Judge, has been studying performance in creative, arts and…

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Cineuropa: BigData.BigMovies reveals cinema digitalisation opportunities

Fran Royo writes about an international conference BigData.BigMovie that took place in Germany last month. Scientists and practitioners came together to discuss the importance of big data on the film and television industry. Dr Allègre Hadida, University Senior Lecturer in…

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Creative success in the workplace

Lizzie Ball and Adam Spiers of Classical Kicks!, University of Cambridge MPhil in Management graduates, and MPhil in Management Programme Director Dr Allègre L. Hadida discuss one of the MPhil's modules - a creativity and innovation course focused on the…

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Business Review Europe: Why straddling makes no business sense

For French film directors, also serving as producer could backfire because “artistic penalties may override commercial benefits,” finds study co-authored by Allègre Hadida, University Senior Lecturer in Strategy at Cambridge Judge, published in the Journal of Business Research. Read the…

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French film ‘artistes’

For French film directors, also serving as producer could backfire because 'artistic penalties may override commercial benefits,' finds study co-authored at University of Cambridge Judge Business School. It's long been a cliché that French film directors consider themselves artistes divorced…

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City AM: Career boost: Why an MSc will help give you the edge

Harriet Green investigates what is it about business-related MSc that will help students  to compete in today’s competitive climate. “The danger of the qualification, is that it becomes too theoretical” says Allegre Hadida, Director of the MPhil in Management Programme…

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Finextra: Lloyds partners Cambridge Judge on innovation programme

MPhil in Management students at Cambridge Judge develop experimental ideas for Lloyds Banking Group’s Innovation Labs. Students were involved in evaluating the social and economic conditions, future technical trends, and the role of banking and financial services to understand how…

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This is why your sales forecast needs a new approach

by Dr Allègre Hadida, University Senior Lecturer in Strategy and Director of the MPhil in Management Programme Forecasting is a tricky business. When Terra Firma made its ill-fated takeover of EMI in 2007, CIO Guy Hands famously suggested the days of…

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Harvard Business Review: When to forget the rearview mirror

How to forecast success in volatile environments such as music, film and the fashion industry? Can more data improve forecasts? New research co-authored by Allègre Hadida, University Senior Lecturer in Strategy at Cambridge Judge Business School, finds that collecting more…

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My Science: That’s entertainment: what – and how – will we be watching in 2020?

Take unlimited creativity, add multiple platforms, throw in faster and smarter tech and you’ve got the ingredients for the biggest entertainment industry shake-up since the introduction of sound, says Allègre Hadida, Senior Lecturer in Strategy and Director of the MPhil…

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