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executive education

Financial Times: Radiating confidence: what a business course taught our family firm

A feature about Castrads company set up by brothers Nick and Adam Baylis, who attended the Barclays Scale Up programme run by Executive Education at Cambridge Judge Business School. “The focus of the course was to scale up small businesses.…

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Future-proofing philanthropy by institutionalising best practice

By Clare Woodcraft, Executive Director for the Centre for Strategic Philanthropy The world of philanthropy is changing. The global pandemic has rendered this scarce but innovative and risk-friendly resource ever more valuable but ever more scrutinised. The opportunity for philanthropic…

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Fingers reach out to touch a digital representation of the world, with a blurred city skyline in the background.

How COVID-19 could change marketing forever, and for the better

by Professor Jaideep Prabhu and Dr Eden Yin Professor Jaideep Prabhu There is no doubt that the COVID-19 (coronavirus) pandemic has been devastating for individuals and businesses all around the world. But could there also be an upside to all…

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Illustration of white paper aeroplanes all flying in formation, except for a rogue red plane flying off in its own direction.

Executive courses: Executive programmes in entrepreneurship and innovation

The Barclays Scale Up UK programme delivered at Cambridge Judge Business School is featured in the article. Youping Han, Client Relationship Manager at Cambridge Judge Business School commented: “Executive education can help entrepreneurs address some core questions that their businesses…

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Executive Courses: Top 10 executive courses in negotiation

The Cambridge Negotiations Lab programme delivered by Executive Education at Cambridge Judge Business School is among 10 best negotiation courses according to Executive Courses article. “It’s a practical workshop that focuses on the key tensions that exist in most negotiations,…

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Three ways COVID-19 has changed marketing and branding

Professor Jaideep Prabhu and Dr Eden Yin discuss how the events of 2020 have not only changed the world, but also the world of marketing. Professor Jaideep Prabhu The COVID-19 (coronavirus) pandemic has, in a few months, transformed societies and…

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A hand uses chalk to write brand, objective, advertising, marketing, identity and product on a blackboard.

Going from employee to entrepreneur with the GMCA

When Anna Zhang made the move from employee to entrepreneur, she faced many challenges, but with the help of the General Management Certificate of Achievement (GMCA), she was able to enhance her business knowledge, gain confidence and boost the growth…

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Tiles with arrows on them form a staircase. A hand places a tile with a target on it at the top of the staircase.
Participants on a Cambridge Live Online interactive programme.

Getting to grips with financial terminology

Dr Jenny Chu shares five reasons why it’s important for senior managers to have an understanding of finance and accounting, even if their day-to-day role is non-financial. Read on if you are a manager that struggles with the language of…

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Scrabble tiles spelling out finance buzzwords.

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