Strategy in Finance
Master strategy, finance and AI tools with our programme to make high-impact decisions and drive sustainable business growth.
Upcoming programmes
Format:
Dates:
Duration:
Fees:
Face-to-face
23-25 Mar 2026
3 days
£4,800 + VAT
Upcoming programmes
Format:
Face-to-face
Dates:
23-25 Mar 2026
Duration:
3 days
Fees:
£4,800 + VAT
Overview
In today’s complex business environment, competitive advantage is built by combining strategic vision with financial expertise. The Strategy in Finance programme equips senior executives with the tools to make high-impact decisions that drive sustainable growth and create long-term value.
Led by Professor Khaled Soufani and Professor Davide Sola, this programme bridges the gap between strategic planning and financial execution. Participants will learn to translate strategic insights into actionable capital allocation decisions, aligning financial strategies with business goals.
A standout feature of the programme is SIA (Strategy in Action) the first AI-powered strategic Co-Pilot. Through hands-on group sessions, participants will leverage this cutting-edge platform to enhance decision-making and prepare for leadership in today’s dynamic business landscape.
Benefits and career impact
Here’s how the programme can benefit both you, and your organisation.
- Develop a comprehensive strategic-financial toolkit for executive decision-making.
- Learn frameworks to connect strategic choices with financial outcomes.
- Gain practical approaches to optimise capital allocation and funding strategies.
- Leverage SIA (Strategy in Action), an innovative AI-powered strategic planning tool.
- Work on data-rich industry case studies to refine your insights and skills.
- Enhance your understanding of C-suite decision-making dynamics through team simulations.
- Build a peer network of senior executives from diverse industries.
- Enhanced Strategic Decision-Making: Equip senior leaders with the ability to align financial strategies with organisational goals, driving sustainable growth and value creation.
- Improved Capital Allocation: Gain practical frameworks to optimise resource allocation, funding strategies, and investment decisions for maximum organisational impact.
- Future-Ready Leadership: Leverage cutting-edge tools like the SIA AI-powered strategic Co-Pilot to foster innovation and prepare your leadership team for navigating complex business challenges.

This programme empowers senior executives with a powerful strategic-financial toolkit to drive impactful decisions. From connecting strategic choices to financial outcomes and optimising capital allocation, to leveraging the immersive Strategy in Action simulation and real-world, data-rich case studies, participants will gain the skills and insights to lead with confidence and deliver lasting value.
Programme content
Module 1: The corporate purpose
- The modern corporation: purpose, governance and stakeholder management.
- The critical interplay between strategy and finance in value creation.
- Introduction to the Strategy-Finance Framework.
- First team exercise: C-suite simulation analyse company fundamentals.
Module 2: Financial health assessment
- Comprehensive P&L and balance sheet analysis.
- ROIC methodology and key performance drivers.
- Product profitability analysis and unit economics.
- Team case work: acting as the C-suite, teams the learnings to diagnose financial performance challenges in their assigned industry case study.
Module 3: Defining winning ambition
- Setting strategic objectives that create sustainable value.
- Aligning organisational capabilities with market opportunities using the Balanced Scorecard framework.
- Framework for quantifying strategic ambition and translating it across financial, customer, internal process, and learning and growth perspectives.
- Team case work: C-suite teams define their company’s winning ambition with SIA.
Module 4: Competitive landscape analysis
- Industry structure and competitive dynamics assessment.
- Market sizing and opportunity prioritisation.
- Threat identification and quantification.
- Team case work: C-suite teams work with rich, in-depth industry data to define the playing field and the related opportunities and threats using SIA.
Module 5: Building strategic advantage
- Assessing operational capabilities and the ‘right to win’.
- Strategic choice frameworks and decision processes.
- Priority setting and strategic focus.
- Team case work: C-suite teams determine strategic priorities using SIA’s decision frameworks.
Module 6: Capital requirements & funding strategy
- Translating strategy into resource requirements.
- Capital allocation frameworks for maximising returns.
- Financial impact modelling and KPI projection.
- Team case work: C-suite teams model capital allocation strategies with SIA’s financial analytics tools.
Module 7: Funding strategy and capital structure
- Optimising capital mix for strategic initiatives.
- Funding approaches for different strategic scenarios.
- Strategic deployment of capital across business units.
- Team case work: C-suite teams finalise funding approaches with SIA’s scenario planning tools.
Module 8: Integration and action planning
- Developing integrated strategic and financial plans.
- Implementation frameworks and governance.
- Action planning for immediate application in participants’ organisations.
Module 9: Team presentations
- Teams present comprehensive strategic and financial plans.
- Panel of experts feedback.

How you learn: Face-to-face
Immerse yourself in an inspirational learning environment in the historic and beautiful city of Cambridge. In an intense classroom-based experience, you will engage with faculty and peers in person. Join ‘Cambridge Union’-style debates, hear from guest speakers and faculty, and enjoy group exercises, role-play and informal conversations both in and outside class.
Who attends
- Finance professionals transitioning from operational to strategic roles and preparing for senior leadership positions, such as CFOs.
- Finance Directors and Corporate Finance Managers aiming to enhance their strategic financial leadership, decision-making, valuations, M&A, and capital-raising strategies.
- Finance Business Partners seeking to strengthen cross-functional collaboration and align financial strategies with broader organisational goals.
- Investment Managers focused on optimising portfolio management and refining investment evaluation techniques to maximise returns.

Whether you're preparing for a CFO role, enhancing M&A strategies, or aligning financial decisions with business goals, this programme equips you with the strategic mindset and leadership skills to make impactful decisions and navigate the complexities of senior leadership.
Faculty and speakers
Learn from our world-class faculty who bring fresh insights from their leading-edge research into all of our Executive Education programmes. The Academic Programme Director (APD) for the Strategy in Finance programme is Professo Khaled Soufani.
Director of the Cambridge Executive MBA Programme
Director of the Circular Economy Centre (CEC)
Davide works with Cambridge Judge Business School Executive Education.
Why Cambridge Judge Business School?
Related programmes
Here is a selection of related programmes:
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Idea generation. Product exploitation. Learn to manage and operationalise greater levels of innovation within your organisation, exploring how innovative strategies and disruptive business models can achieve competitive advantage and help you thrive in the face of rapid change.
The Cambridge and Financial Times Women In Leadership Programme
Transform your leadership impact with this in-person executive education programme, crafted for senior women leaders ready to lead authentically, strategically and with real-world influence. Delivered in collaboration with the Financial Times, this unique collaboration blends the academic excellence of Cambridge Judge Business School with cutting-edge insight from FT editors, curated digital content and global industry leaders.
Finance and Accounting for Non-Financial Managers
Explore the fundamentals of accounting, financial terminology and financial analysis and learn how these concepts and strategies can be integrated to improve your own, and your organisation’s, performance.
Speak to a programme advisor
If you have any questions or would like to discuss how this programme could benefit you or your organisation, please get in touch with the programme advisor.





