Associate Professor in Marketing
MPhil, PhD (School of Management, Fudan University)
Research interests
Subject group: Marketing
Selected publications
Kulkova, J., Kulkov, I., Rohrbeck, R., Lu, S., Khwaja, A., Karjaluoto, H. and Mero, J. (2023) “Medicine of the future: how and who is going to treat us?” Futures, 146: 103097 (DOI: 10.1016/j.futures.2023.103097)
Lu, S., Kim, H.-J., Zhou, Y., Xiao, L. and Ding, M. (2022) “Audio and visual analytics in marketing and artificial empathy.” Foundations and Trends in Marketing, 16(4): 422-493 (DOI: 10.1561/1700000067)
Zhou, Y., Lu, S. and Ding, M. (2020) “Contour-as-face framework: a method to preserve privacy and perception.” Journal of Marketing Research, 57(4): 617-639 (DOI: 10.1177/0022243720920256)
Lu, S., Xiao, L. and Ding, M. (2016) “A video-based automated recommender (VAR) system for garments.” Marketing Science , 35(3): 341-537 (DOI: 10.1287/mksc.2016.0984)
