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Research impact

Research & Development study by David Connell of the Centre for Business Research at Cambridge Judge Business School is cited by UK Chancellor of the Exchequer Rishi Sunak in a high-profile lecture. A study on lagging Research & Development (R&D)…

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Looking at 2022

Cambridge Judge Business School faculty offer their insights and opinions on what to expect in 2022 in areas ranging from climate change to workplace technology to business education. Predictions are by definition an inexact endeavour: few predicted at the start…

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Very unwise

Ending all COVID-19 restrictions is a reckless decision by the UK government at this critical time, says Professor Christoph Loch. By Christoph Loch The track record of decisions of the UK government in the COVID-19 context has resulted in the…

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A healthcare worker showing the signs of fatigue from working long hours combatting communicable disease in a hospital.

Project Syndicate: The state’s new balancing act

Jaideep Prabhu, professor of Marketing at Cambridge Judge Business School, discusses the role of new digital technologies to state's government based on his new book “How Should a Government Be?” “Today, new digital technologies and organisational structures can enable the…

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Financial Times: UK tax break failing to deliver extra R&D spending, study finds

A report on the UK’s research and development tax credit scheme by David Connell, Senior Research Associate at the Centre for Business Research at Cambridge Judge, covered in Financial Times. The UK government’s flagship £7.3 billion-a-year tax credit scheme for…

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Prospect Magazine: Jeremy Heywood and the flawed brilliance of a Whitehall master

A review of the new book How Should a Government Be? by Jaideep Prabhu, Professor of Marketing at Cambridge Judge Business School. In the book Professor Prabhu “points to the virtues of combining the skills of the state and the…

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SME Times: ‘Social media platforms, tech have led to rise of disruptive leaders’

“Ubiquitous technology and social media platforms have led to the rise of "disruptive" leaders like Arvind Kejriwal, Donald Trump and Emmanuel Macron as they have been able to "speak directly to their citizens", who get the "illusion that they are…

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Cambridge Independent: Professor Jaideep Prabhu discusses his new book

A new book Jaideep Prabhu, Professor of Marketing at Cambridge Judge Business School, explores the role of government in a world transformed by technology and shocked by the coronavirus pandemic. The book entitled How Should a Government Be? – outlines…

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Financial Times: Good news from governments

A review of the new book by Jaideep Prabhu, Professor of Marketing at Cambridge Judge Business School. The book titled How Should a Government Be? – outlines the state’s role in the 21st Century. “There is plenty of material for…

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For the people

New book by Professor Jaideep Prabhu of Cambridge Judge Business School - How Should a Government Be? - outlines the state's role in the 21st Century. A new book by Professor Jaideep Prabhu of Cambridge Judge Business School explores the…

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