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Sunita Sah

The New York Times: Start retraining for social interactions

Sunita Sah, KPMG Professor of Management Studies at Cambridge Judge Business School, comments on "insinuation anxiety" in decision making. “Assess your own risk level and comfort,” Sunita said, “so you’re very clear about what you would and would not like…

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Financial Times: Business School Briefing: well-behaved meetings, MBA startup funds, creativity

FT’s business education correspondent Jonathan Moules recommends a piece in Forbes on “how working from home can affect the ethics of employee decision making” by Cambridge Judge Business School Professor Sunita Sah. “We can all make good and bad decisions,…

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Forbes: Why working from home might promote more ethical decisions

Sunita Sah, KPMG Professor of Management Studies at Cambridge Judge Business School, discusses why working from home might promote more ethical decisions. “Employers and employees have faced unprecedented challenges over the last year. Although it is not available to all,…

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Forbes: It’s not just the anti-vaxxers: Why are so many people wary of Covid-19 vaccines?

Sunita Sah, KPMG Professor of Management Studies at Cambridge Judge Business School, discusses the reasons why people mistrust the Covid-19 vaccines and what could be done to overcome this. “Public endorsements of Covid-19 vaccines from trusted leaders from the same…

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Forbes: The Biden Administration must put the science back into forensic science

Sunita Sah, KPMG Professor of Management Studies at Cambridge Judge Business School, argues for a return to independent oversight to improve the validity of scientific evidence in the US courts. “We need to move away from a system that allows…

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Forbes: Storming of the U.S. Capitol: How blind loyalty fuels the unthinkable

Sunita Sah, KPMG Professor of Management Studies at Cambridge Judge Business School, writes about the dark side of loyalty in relation to a recent storm of the U.S. Capitol. “Loyalty is often touted as a virtue,” Sunita says. But blind…

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Forbes: Covid-19 conspiracies: How can we deal with misinformation?

Sunita Sah, KPMG Professor of Management Studies at Cambridge Judge Business School, discusses on how to deal with misinformation during coronavirus pandemic when vaccinations are rolling out across the world. “As the fight against Covid gets in full swing, with…

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Looking at 2021

Cambridge Judge faculty talk about what to expect in 2021 in areas ranging from manufacturing to the workplace to the arts. Predictions can be a risky business, as evidenced by how few people would have predicted a year ago that…

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Conflicts of interest

Financial incentives linked to unconscious bias may have driven leaders' pandemic decisions, says an article in Scientific American by Professor Sunita Sah of Cambridge Judge Business School. Politicians and other leaders face tense conflicts of interest in making decisions during…

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Scientific American: Conflicts of Interest and Covid-19

Sunita Sah, KPMG Professor of Management Studies at Cambridge Judge Business School, discusses conflict of interest and unconscious bias. “Financial incentives can be a factor in pandemic policy decisions - albeit frequently at a subconscious and unintentional level,” she writes.…

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