Professor of Entrepreneurship and Sustainable Futures
Director of the MPhil in Innovation, Strategy and Organisation Programme
Co-Director of the Entrepreneurship Centre
BBA (College of William and Mary), MSc (Saïd Business School, University of Oxford), PhD (Owen Graduate School of Management, Vanderbilt University)
My research interests include entrepreneurship and sustainable development. I examine how individuals and organisations create, introduce, and sustain positive social change by way of entrepreneurship by studying both the contextual and individual factors that contribute to innovation and the governance of innovation.
I’m a member of the Organisational Theory and Information Systems subject group at Cambridge Judge Business School, Academic Co-Director of the Cambridge Judge Entrepreneurship Centre, and current Associate Editor at the Academy of Management Journal.
Visionary leadership requires working through our tendency toward polarisation to embrace complexity and competing demands
News and insights
World Case Teaching Day 2023 provides an opportunity to celebrate and reflect on the ways in which Cambridge Judge Business School engages with the case teaching method.
Topics ranging from marginalisation to entrepreneurship are featured in the prestigious journal, reflecting the research excellence and breadth of Cambridge Judge Business School.
Network for Business Sustainability | 22 April 2021
Nareuporn Piyasinchai, a PhD candidate in the Strategy & International Business subject group at Cambridge Judge Business School, discusses reputation management during crisis. A recent study co-authored with Dr Matthew Grimes, suggests companies should pay more attention to reputation in times of upheaval. “That’s especially true when it comes to your environmental, social and governance (ESG) practices. Our research found that during highly disruptive periods, public ESG criticism “imprints” on firms’ reputations, creating a long-lasting impression that shapes their future practices,” Nareuporn writes.
“Mission drift” need not be negative and can help an organisation widen its initial focus productively, Dr Matthew Grimes, Reader in Organisational Theory & Information Systems at Cambridge Judge Business School, argues in an article in financial magazine Barron’s. If managed effectively, says Matthew, initiatives that move beyond a company’s initial focus can become “mission lift” rather than “mission drift”.