International Business Briefing, Kuala Lumpur – Using behavioural insights to influence people

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7 Dec 2024

18:00 -21:00

Times are shown in local time.

Open to: Alumni of Cambridge Judge Business School

Cost: Free to attend

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AVANTE Hotel

No. 1, Persiaran Bandar Utama, Bandar Utama

Petaling Jaya

Bandar Utama

47800

Malaysia

Join us in Kuala Lumpur for a Business Briefing

Professor Vincent Mak.

Join Mary Priddey, Head of Alumni Relations and Vincent Mak, Professor of Marketing and Decision Sciences for an International Business Briefing titled ‘Using behavioural insights to influence people’.

This event continues our global series of International Business Briefings and is open to all alumni, guests and prospective students. We hope you will use this opportunity to access your lifelong learning, but also to showcase the Business School within your personal and professional networks.

Please note, during the night the buffet will be included.

Agenda

18:00 – 18:30

Doors open and registration

18:30 – 19:30

International Business Briefing, Q&A with Professor Vincent Mak, ‘Using behavioural insights to influence people’

19:30 – 19:50

Programme information session

19:50 – 21:00

Networking and refreshments

21:00

Event closes

Register

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